Strategic Alliance Manager

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Bellevue, Washington, United States

K2 is seeking a results-driven professional to drive our Strategic Technology Alliance engagements and go-to-market. The Strategic Alliances Manager will be responsible for building strategic multi-year joint plans with strategic Technology alliances focused on Co-Sell and co-marketing activities. This will involve developing relationships at the corporate and local level to drive new customer pipeline. 

What you’ll be doing as a member of our team:

  • Develop and manage relationship with Strategic Technology Alliances (TA).
  • Understand the product, market dynamics, go-to-market strategy of TA in order to align K2 alongside this TA in the market.
  • Identify the synergies in TA propositions, explore the go-to-market, channel & co-sell models with the pros and cons of the different options K2 has to optimize sales generation with TA.
  • Identify lead generation initiatives (events, webinars) with TA
  • Advise Channel Business Development of optimal sales opportunity generation engagement.
  • Identify levels of K2 and TA product interaction/integration with business scenarios that will result in demos and product enhancements in support of our alignments and joint go-to-market
  • Content and collateral generation to support sales and channel resources in their interaction with TA or K2 Partners.
  • Understand and manage multiple levels of TA contacts and relationships, as well as contractual agreements with alliance executives.
  • Monitor TA influenced, registered sales opportunities and revenue.
  • Regularly communicate updates and alliance progress reports across functional stakeholders

Your success will be measured through:

  • Quality of TA go-to-market plans
  • Up-to-date content and collateral to support business development activities
  • TA influenced, registered sales opportunities and revenue.


  • Minimum of 5 years of technology related sales or business development experience
  • Bachelor's degree or relevant equivalent
  • Experience in Business Process or Content Service Cloud Products or Technologies
  • Strong communication skills, both written and verbal, including presentation and ‘storytelling’ skills 
  • Proven relationship-building skills with Senior Management to Technical resources.

Preferred qualifications:

  • Track record of successfully generating business with new alliance partners
  • Experience with Salesforce
  • Ability to pass a pre-employment background check
  • Ability to pass a Social Security Administration E-Verify check for U.S. work authorization