As a Service Provider, customers look to you as a trusted advisor and to provide end-to-end solutions on top of the K2 platform that will solve their business pains.
As a K2 Service Provider, partners are able to leverage their investment in Microsoft skills to automate processes, create workflows, and build forms utilizing data from a range of systems. K2 also integrates with many line-of-business systems.
Value Added Reseller
A K2 Value-added Reseller has a similar business model to K2 Service Providers, through which they recommend, design, build, deploy, and/or manage technology solutions that use the K2 platform for customers. They also incorporate third-party technologies in order to design a complete solution and resell those third-party technologies directly to their customers.